A particular form of platitudes is the logorrhea (or blah), which seeks to drown the listener in a flood of useless words, for example in order to advance an ideology or evading a sensitive issue. .. This
advertising IBM declined in several languages pin interminable meetings and unproductive based on repetitive speeches and during which the employees are totally passive.
During a meeting, frustrated employees of such meetings, launch a game of "Bingo blabla" where each word belonging to the grid is gradually delivered by the presenter. Instead, look!
Because it focuses on waffle in business, a poorly non-reserved policy. By refusing to express the truth (laziness, fear, conformism ...) turning around the pot and are used unclear words, words, suitcases, buzzwords. In the enterprise, this practice can seem intelligent and consistent.
The pub IBM betrays the reality of corporate life. We often get bored. You lose a lot of time in meetings and unnecessary long (or gossip at the coffee machine). It talks a lot and badly. It has little effect. Result! it is not necessarily productive.
People of the High-tech and web specialists USED BY too often words that suggest they are part of a sort of secret society . It's like they wanted to speak in a language only they can understand. Why make it simple when they can make it complicated? In reality, people who abuse the Jargon impress person. They look more like people trying to impress. What is not at all the same ...
There is no use hiding behind the speech extending or jargon to talk about Web 2.0. When I fall in endless notes of Adscriptor , I just want to say to Mr. Jean Marie Le Ray : Talk less Mr. Ray! Take Action! Summarize! Keep it simple, KISS, Keep It Short Simple, give me a call;)
Or better reread George Orwell giving a series of relevant advice for writers :
Never use a metaphor, comparison, or other figure of speech that you normally see.
Never use a long word when a short is appropriate.
If it is possible to delete a word, always delete the.
Never use the passive where you can use the asset.
Never use a foreign phrase, a scientific word , or a jargon word if you can think of an equivalent current.
Violate any of these rules rather than say anything to frankly barbaric.
